Data shows that most people only engage with the first minute of a video and then viewership drops off considerably. In fact, the shorter the video the more someone will watch. If you’ve created a 3-minute video, most people will watch 1 minute or less (or 1/3 of the video). If you create a 1-minute video, most viewers will watch most of the video.
Short videos should be focused on a specific task or idea and be between 1-3 minutes long. Create multiple videos in a series for complex or multi-stepped processes to allow users the ability to jump quickly to the information they seek.
Create plot points to establish the flow and content of your video. Try to break it down into main points and summarize what you want to accomplish in each section. Brainstorm ideas about ways to begin your video and how to conclude it.
Your script is the voiceover, dialogue or questions you read in your video.
To help organize and structure your video,
You storyboard provides the visual outline and movement for your video.
To help organize and structure your video,
Remember that the script and storyboard work together to make a plan for how your video will look, sound and feel to the viewer. It is a plan and can be modified as you get feedback or think of new ways of presenting or sharing information.
The goal of a described transcript is to be succinct while enhancing the voiceover script. When choosing what visual elements to describe (and how much description to include), think about the purpose and goal of your video. This should help you identify the most important information and understand the role certain visuals play in constructing meaning and communicating the message.
Here are a few recommendations:
If the transcript is too long, or if there is a different process for the accessible version of the tool/website, we post an accessible version on the DLC and include the link at the top of the YouTube description box.
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