Information graphics or infographics are graphic visual representations of information, data or knowledge intended to present complex information quickly and clearly.
Design + Writing + Data = Infographics
Why use infographics?
Present complex information quickly and clearly.
Bring together words and graphics that help to show us information, patterns or trends.
Visualizations can make it easier to understand information compared to words alone.
Infographics are engaging and can be beautiful.
How do I evaluate infographics?
Not all infographics are created equally. Consider using the following 4 criteria when judging infographics.
Criteria 1: Does it tell a story?
Criteria 2: Does it use good / useful data / information?
Criteria 3: Does the visual style help / hinder?
Criteria 4: Should the content be in an infographic?
